Welcome to winter in the Midwest. Exfoliation before applying moisturizers allows penetration into sub layers of the skin. I would suggest heavier moisturizers this time of year unless you are lucky to be in a more moderate temperature location. Body butters, oatmeal lotions and the magnesium lotions will be your skins best options.
Looks like we still have more weeks of winter. I love the snow, but get a little cabin fever this time of year. The pandemic hasn't helped. Soaking in a hot bath with some Epson salts not only relaxes the muscles, but relaxes the mind.